Brainstorming

Brainstorming is a technique for solving problems, Generating ideas, and stimulating creative thinking by unrestrained spontaneous participation in discussion. It combines a relaxed, informal approach to problem solving with lateral thinking. Brainstorming is a very simple, but effective, technique for overcoming a number of mental barriers

• Do not permit criticisms
• Welcome freewheeling: The wilder the idea, the better it is.
• Keep the ranks of participating individuals fairly equal
• Record all ideas
• Select the timing of the session with care.
• Combine and Improve Ideas
• Think of some possible solutions to the problem under consideration ahead of time.
• Appropriate group size: Best results are obtained with 8-12 people
• A leader whose role is to record and write down all the ideas that are expressed by the group members